Beauty & Personal Care | Business Case
Using biotechnology to deliver sustainable beauty
As awareness of environmental issues increases,
sustainability has become an important consideration for
beauty and personal care consumers in the beauty and
personal-care sector. There is now greater demand for
healthier and less wasteful products, for more personalised
solutions, and for greater transparency around ingredients
IMCD’s Beauty and Personal Care team has a proven track record of taking
a proactive approach to market trends by developing groundbreaking
concepts that enable our customers to stay ahead of the curve.
In particular, the onset of advanced technologies offers a pathway to create sustainable solutions within the industry.
After extensive research and market analysis, IMCD’s Beauty and Personal Care team introduced Biotech Beauty. The breakthrough concept is built around three pillars that advance the creation of sustainable products. These are biomimicry, artificial intelligence (AI) and hybridisation.
“Biotech Beauty offers
customers a pathway to
create products that use
fewer resources while
Technical and Business Development Director
Our technical team is now focused on developing innovative formulations that minimise or eliminate the need for packaging and water waste, while maintaining or improving product efficacy.
These efforts have resulted in reducing water consumption within specific
Biotech Beauty formulations by 70% and halving the volume of packaging.
The launch of Biotech Beauty reiterates yet again that the IMCD US Beauty and Personal Care is the leading distributor of speciality ingredients in North America. Partners, suppliers and customers can rest assured that we will continue to lead the development of the beauty solutions of tomorrow through innovation, sustainability, technical excellence and staying ahead of market trends.